WDG

April 12, 2012 – CEO of Wishbone Design Consultants Company (WDG), Frank Su, conducted an SEO Seminar for more than 50 people at The National Library, Singapore.

From the presentation, participants were able to grasp the importance of SEO. Here are some points covered:

-          Benefits for companies using SEO services

-          Different types of SEO techniques

-          Identifying competitors

-          Analysing ranks on Google

-          Obtaining a proven track record

You may not know this, but SEO is one of the best tools to communicate effectively online. However, you would need the right knowledge and skills to be ahead in this industry. SEO considers users’ searches. Hence, proper understanding of consumer behaviour will enable business owners to know the actual keywords used in searches. This will enable your business to appear on Google’s first page.

Knowing your target audience and how they source for information on the web is the first step in effectively engaging SEO. Next, strategise an approach to build your company’s web content to optimise Google’s identification of your page with specific keywords.

At the seminar, WDG presented a short skit to candidly illustrate the power of SEO. Frank played the role of ‘SEO’, while our other colleagues played ‘Consumer’, ‘Supplier’ and ‘Businesses. The ‘Consumer’, ‘Supplier’ and ‘Businesses’ followed ‘SEO’ around, highlighting that in the real-world, businesses using SEO will automatically attract a following, leading to increased sales!

The company’s successful utilisation of SEO is a testimonial in itself. Through his presentation, Frank conveyed WDG’s success, highlighting how various keyword searches land WDG on Google’s first page and how it generates sales leads via email enquiries!

WDG’s first SEO Seminar has proven to be a useful, education platform for all kinds of businesses. We are pleased to have more people understand and interested to effectively adopt SEO as the marketing tool of the digital era..